When you’re first starting out with your blog, it can be tough to generate quality traffic. I remember when I first started this blog. During my first month, I was happy if I got 50 page views in a day. Now, I receive thousands of page views on good days. If you’re wondering how I generated so much traffic, keep reading!
Below, I’ve provided 10 steps for you to follow to increase your blog traffic. If you follow these steps, I guarantee that you will find success. It takes time, but with quality content and the right strategy, anyone can increase their traffic tremendously!
Here are 10 steps to exponentially increase your blog traffic:
1. Post quality content.
Creating quality content is the most important step for generating traffic to your blog. Posting content that readers love will help you to build a loyal reader base, and it will make them want to subscribe to your blog and come back for more. Focus on creating quality content first, and then start focusing on promotion. Regardless of your niche, if you create unique, high-quality content, it will help to bring lots of valuable traffic to your blog.
2. Become active on a variety of social channels.
Social media promotion is a critical aspect of driving traffic to your blog. You should post regularly on social networks, and you should also become active on a variety of platforms. Facebook, Instagram, Pinterest, Twitter, and Bloglovin’ are necessary platforms for bloggers of all kinds. Facebook is a powerful networking tool. Instagram helps you to showcase your visuals. Pinterest can help you generate HUGE amounts of traffic, which I will discuss later. Twitter is great for connecting with other bloggers. Bloglovin’ is a platform that’s used by many bloggers and blog-lovers out there, so it’s important for you to at least have one to connect with a variety of readers. Based on your niche and the purpose of your blog, you may want to consider becoming active on other social platforms. I have some more listed for you below:
- YouTube: If you’re interested in making videos, try YouTube! It’s a great way to connect to your audience through another channel. Remember, not everyone enjoys reading thousands of words at once. Some people do prefer watching videos to reading. Making videos will help to get your ideas out there!
- Yummly: If you’re a food blogger, Yummly is a MUST-HAVE. You can post your recipes on Yummly and drive tons of traffic to your food blog. I’m not a food blogger, so I don’t have Yummly, but food bloggers I have talked to have said that it’s amazing.
- Tumblr: Some bloggers utilize Tumblr alongside their blogs in order to drive traffic.
- StumbleUpon: Some bloggers have experienced a significant boost in traffic from using StumbleUpon. Indexing your blog posts on StumbleUpon increases the likelihood that someone will randomly “stumble” across it.
- Flipboard: Flipboard is a relatively new platform that some bloggers have started using to share their posts. It’s a magazine-style reading platform for news articles, blog posts, etc. Using Flipboard is just another way to potentially gain more exposure for your blog posts.
There are many more social platforms out there. I’d suggest that you find the ones that work for you and do your best to grow your following on them. Remember, more social followers = more opportunities for you to gain exposure for your blog posts.
3. Share all your posts on social media.
This might seem like a no-brainer, but you should always make sure to share your blog posts on social media. If you don’t, you lose opportunities for massive exposure. On Twitter, I’d even recommend sharing your blog posts multiple times. You want to take every opportunity to increase traffic that you can get.
4. Join blogging networking groups on Facebook.
Believe it or not, there are many Facebook groups that are dedicated to blogger networking. These groups will help you to form relationships with other bloggers, receive valuable tips for blogging success, and to generate traffic to your blog posts. Here’s a list of just a few of the groups I am a part of:
Note: Before joining these groups, please make sure that you read the group’s rules. Sometimes, these groups have specific joining procedures that they want you to follow.
- Bloggers Get Social
- Blogging Newbs
- Bodacious Bloggers
- Bloggers Social Media Engagement Group
- Girlboss Bloggers
- Blog Beautiful
- Awesome Bloggers
- Blogging 101
- Boost Your Blog
- Bloggers & Online Biz Community
- Blogging with a Smile
5. Don’t underestimate the power of Pinterest!
Pinterest is such a useful tool for generating blog traffic. It might seem hard to optimize at first, but once you get your first viral pin, you’ll understand how valuable it is for bloggers. When my first pin went viral, I had about 200 Pinterest followers. Now, that pin has over 19,000 repins! It drove crazy traffic to my blog, and that’s how I got 12 times more traffic in February than I did in January. Make Pinterest a priority in your social media strategy, and you will have amazing success. Focus on gaining exposure for your pins. One way to do this is by joining and pinning to group boards, which I will discuss below.
6. Join group boards on Pinterest.
Group boards are amazing for driving traffic to your blog. By gaining more exposure for your pins, you will directly link people to your blog posts. Group boards are just Pinterest boards that people collaborate on. There are tons of group boards out there, but here are a few that I contribute to:
Note: To join these group boards, you should follow the board, follow the creator of the board, and then email the creator of the board so they’ll add you to it.
- Top Blogs Pinterest Viral Board
- Lifestyle Blogging
- Post Your Blog
- Blogging Passion
- Best Blog Posts
- Bloggers Meeting Zone
- We Love Sharing Our Blogs
- Living the Millennial Life
- Bloggers Supporting Each Other
7. Build your email subscriber list.
By building your email subscriber list and forming meaningful relationships with your subscribers, you increase the likelihood that they will return. One way to build your email subscriber list is by providing an opt-in offer. An opt-in offer is a valuable resource, tutorial, guide, e-book, etc. that you provide to your readers when they subscribe to your blog by email. If you offer something valuable to your readers, they will be more likely to subscribe to you. My opt-in offer for Style of Change can be found here.
8. Don’t ignore SEO!
While you shouldn’t obsess over SEO when you’re first starting out, it’s important to recognize it and utilize it. When you optimize SEO, you will eventually start to notice search engine bots showing up in your traffic reports. This is a good sign. Once your blog posts are indexed by search engines, you will receive much more traffic. I’m no expert on SEO, but I know of a great tool that can help you optimize your blog for search engines.
Yoast is a WordPress plugin that performs real time content analysis on your blog to show you how you can improve your SEO. With Yoast, you don’t have to be an SEO expert to optimize your blog! Download it and give it a try. It helps me a lot!
9. Take time to form relationships with other bloggers.
Support your blogger friends, and they’ll support you back! By taking the time to form relationships with other bloggers, you will learn helpful tips, grow your blog, and enjoy blogging a lot more. I met many of my blogger friends through the Facebook networking groups I previously mentioned in this post. There are many other ways to make friends too, though. Twitter is a great platform for connecting with other bloggers, and so is Instagram.
Here are a few ways to build awesome blogger to blogger relationships:
- Share fellow bloggers’ posts on social media.
- Leave genuine comments on others’ blog posts.
- Share fellow bloggers’ social media posts by retweeting, repinning, etc.
- Be active in the Facebook networking groups for bloggers.
- Collaborate with other bloggers!
10. Be passionate about blogging.
Remember, you shouldn’t blog because you feel like you have to. You should blog because you enjoy it and because you’re passionate about it. If you put your heart and soul into your blog (while using a little bit of strategy, of course) you’re bound to find success!
Thanks so much for reading! If you enjoyed this post, please pin it and enter your email below to subscribe to me!